2018 Glamour Award Winner for Best Mascara What it is: A BIG volume mascara that delivers instant heart-stopping volume with up to 24-hour wear that lasts all night and even the morning after for your biggest, blackest, boldest lashes yet. What it does: You'll know Monsieur Big Mascara is the one at first stroke. The BIG brush and ultra-creamy formula glides like silk onto lashes to deliver up to 12x more volume* with up to 24-hour wear. No touch-ups, flaking and smudging. Perfect for your BIG evening out AND even the morning after. *than bare lashes alone What else you need to know: Monsieur Big's brush has a unique shape with soft, wavy fibers to deliver the perfect amount of formula with the very first stroke. This ultra-creamy formula has supple waxes and polymers to adhere immediately to lashes for BIG, buildable volume and length. Apply one coat and you will see why Monsieur Big is the one. Keep applying and you'll forget all the others. Research results: 95% feel this mascara glides easily on lashes during application. 95% find this mascara comfortable to wear all day long. 92% find the color of the mascara very dark / intense. 91% feel this mascara make their eyes look bigger. 90% feel this mascara lengthen their lashes well. Beauty Tip: To take Monsieur BIG to the next level prep your lashes with Cils Booster XL lash primer. Remove all traces of your BIG night out with Bi Facil double action eye remover. 10 mL/ 0.34 fl. oz.